PRSA of Southern Connecticut offers many professional development, specific interest, and networking events throughout the year. These programs are held in order for public relations professionals to enhance and fine tune their skills.
UPCOMING PROGRAMS
Feb. 16. webinar and discussion: "Creating Your Own Measurement Dashboard - Identifying the Right Metrics and How to Display Them"
Journal Register Company's group editor in Connecticut to address PRSA on Jan. 11
Matt DeRienzo, group editor for Journal Register Company's publications in Connecticut, will be the guest speaker at the Southern Connecticut Chapter of the Public Relations Society of America's next luncheon program at 12 noon on Wednesday, Jan. 11, in the Rocky Top Student Center, Room 303 on the York Hill Campus of Quinnipiac University.
DeRienzo, who oversees the New Haven Register, Middletown Press, Register Citizen and Connecticut Magazine, will discuss recent changes at each of the publications, including the creation of an investigative team, a breaking news team, and audience engagement team at the New Haven Register. In addition, The Register created beats dedicated to coverage of Yale University and land use, business climate and environmental health of the Long Island Sound.
The fee for the program is $15 for members; $20 for non-members and $5 for students. Lunch and refreshments will be provided. To register, please contact Paula Fowler at 203-582-8652 or paula.fowler@quinnipiac.edu.
PRSA Annual Meeting and Luncheon Dec. 20
How to Create a Social Media Plan Oct. 25
Media 101 with Diane Alverio Sept. 30
Integrated Communications on May 12
Regardless of position, many of us manage more that just one area of marketing, communications, or public relations. Hear how professionals from different segments within these fields tackle integrated communications and how various strategies may help you.
Scheduled to take part in the discussion — scheduled for noon to 1:30 p.m., on Thursday, May 12, at the Mancheski Executive Seminar Room, Quinnipiac University, Mount Carmel Avenue, Hamden — are:
- Helayne Lightstone, Director of Corporate Communications, The Hospital of Central Connecticut
- Francis Onofrio, President, Mason, Inc.
- Michele Zommer, Aqueduct Communications Group
Networking and registration starts at 11:30 a.m.
The fee for the program is $15 for members; $20 for non-members and $5 for students. Lunch and Beverages will be provided. To register, please contact Wilson Camelo at 860.246.2100 ext. 103 by April 21, 2011.
The Southern Connecticut Chapter of the Public Relations Society of America was formed to advance the public relations profession and the PR professional. The chapter represents a diverse group of mid- to senior-level professionals who are committed to enhancing the practice of public relations in Southern Connecticut. Professionals in the chapter represent advertising agencies, independent consultants, business and industry, government, hospitals and health care organizations, professional associations, education and nonprofit organizations. The chapter also has an association with the Quinnipiac University Public Relations Student Society of America (PRSSA). For more information, visit www.prsact.org or the Southern Connecticut Chapter of the Public Relations Society group on Facebook.com.
With more than 31,000 members, PRSA is the largest organization of public relations professionals and students. PRSA is comprised of 112 local chapters organized into 10 geographic districts; 14 professional interest sections that focus on issues, trends and research relevant to specialized practice areas, such as technology, health care, financial communications, entertainment and sports, and travel tourism; and the Public Relations Student Society of America (PRSSA), which has more than 300 chapters at colleges and universities in the United States and abroad. PRSA is headquartered in New York.
Summer Social on June 2, 2011
Join PRSA Southern Connecticut for its annual social mixer on June 2 at Beachhead Restaurant in East Haven.
2011 Mercury Awards on June 23, 2011
See the best of the best as the Southern Connecticut, Connecticut Valley, and Westchester/Fairfield chapters of the Public Relations Society of America present the Mercury Awards on June 23, 2011.
RECENT PROGRAMS
Branding: A Discussion with the Subway Communications Team on April 26
Members learned how a focus on branding and messaging helped make Subway the largest restuarant chain in the world. Senior communications professionals at Subway will took part in a panel discussion, providing a behind the scenes look at Subway's rapid growth.
The event at the Subway Conference Center, 305 Bic Drive, Milford, included:
- Michele DiNello, Subway's Director of Corporate Communications
- Kevin Kane, Subway's Public Relations Manager
- Michelle Cordial, Subway's Director of Marketing Development
Southern Connecticut Chapter of PRSA hosts program on working with Connecticut’s network affiliates March 30 at Quinnipiac University
Representatives from Connecticut’s four network affiliates took part in a panel discussion on the best ways public relations professionals can work with television stations at a program sponsored by the Southern Connecticut Chapter of the Public Relations Society of America.
The following took part in the discussion, which took place on Wednesday, March 30, in Room 303 of the Rocky Top Student Center on the York Hill Campus of Quinnipiac University, 305 Sherman Avenue, Hamden:
- Amanda Beaulieu, dayside assignment desk editor for WVIT-TV, Channel 30;
- George Colli, the New Haven-based reporter for WTIC-TV, Channel 61;
- Robert Goulston, the New Haven-based reporter for WFSB-TV, Channel 3; and
- Shannon Kane, assignment manager for WTNH-TV, Channel 8.
Local Chapter Hosted PRSA Teleseminar on Media Relations
On March 8, 2011, at Gateway Community College, the Southern Connecticut Chapter of the Public Relations Society of America sponsored a broadcast of a PRSA teleseminar: "Eight Ways to Go from Snooze to News." Guests learned about journalists' changing requirements for "newsworthiness" in the new media landscape with instructor and media trainer Michael Smart.
Southern Connecticut Chapter of PRSA hosted program on talk radio Feb. 24 at Quinnipiac University
The Southern Connecticut Chapter of the Public Relations Society of America hosted the panel discussion, “Tuning In: The Best Practices for Working with Connecticut Radio Stations,” on Thursday, February 24, in Room 303 of the Rocky Top Student Center on the York Hill Campus of Quinnipiac University, 305 Sherman Avenue.
A panel of local radio personalities and executives discussed the best ways to book the clients of public relations practitioners on their programs as studio guests and news sources. The program will include:
- Ray Andrewsen, general manager and host of “The Morning Show” on AM 1220 WQUN;
- Joey Bourgoin, a producer for WTIC-AM News Talk 1080 of Hartford;
- Matt Scott, news anchor at WPLR-FM of Milford, and
- Ebong Udoma, senior reporter at WSHU-FM, the National Public Radio affiliate in Fairfield.