What's Your Story? Make an Impact with Visual Storytelling

Storytelling is much more than a public relations industry buzzword – it’s a critical component of sharing your brand’s message, experience and building deeper, emotional connections with your audiences. PRSA CT invites you to learn how to craft a well-told story that, in the right setting, can help elevate your message and brand:

• Keynote speaker Sheree Anne Kelly, president and CEO of the Association of Chamber of Commerce Executives, will discuss the impact storytelling has had on public relations and how you can use it, no matter the size of your organization.
• Erin Cox with Sikorksy Aircraft, a Lockheed Martin company, will share how its communications team introduced its Agile Video Kit, an easy-to-use set of tools that allow communicators to capture video professionally with their phones and edit it to be used on a variety of channels. This session will review the tools you need to use video to effectively tell your story without the  expense of a professional videographer.

Registration and networking starts at 9 a.m. and the program begins at 9:30 a.m.

The event is in Quinnipiac University's Center for Communications & Engineering building on its Mount Carmel campus at 275 Mount Carmel Avenue, Hamden, CT 06518. Once in the building, look for the Mount Carmel Auditorium, which is Room 101.

Participants should enter through the Harwood Gate Entrance -  which is located near the intersection of Mount Carmel Avenue and New Road - and park in the Visitor's Lot.  Click here for a map of the Quinnipiac University campus.